Client: Yards Brewing Company
Agency: Nucleus Digital
Creative Direction: Jason Brantly, Corey Fox
I was commissioned by Yards to conceptualize, illustrate and design the can for their Signature Imperial IPA, VERY MEGA! They wanted a design that fit with their previous 8-bit beers but kicked it up a notch. The concept I came up with was a Kaiju-style robot vs monster battle but with a 1980's professional wrestling vibe. MegaMega is basically what would happen if Ultraman raided "Macho Man" Randy Savage's wardrobe and slept in a volcano that spews rainbows.
![](https://cdn.myportfolio.com/0976f1386e7b2f50f9f576732c6fa0b5/05f1a143-d38b-47d5-bd0a-16ad8ebc1ecd_rw_1200.png?h=6b32b57e7d6aae61f88bfd961b48f179)
![](https://cdn.myportfolio.com/0976f1386e7b2f50f9f576732c6fa0b5/ae31730d-1845-443e-aee2-f6f7ad7b9bf8_rw_3840.jpg?h=46317cb81a3f5184d15c729a4948ad12)
![](https://cdn.myportfolio.com/0976f1386e7b2f50f9f576732c6fa0b5/3c62f210-b406-487f-9a3b-ebb79faf99ea_rw_1200.jpeg?h=d639b8fa697abe159268013e768a5e3b)